Privacy and Data Protection
Pediatric Parent Guide values the trust of parents, caregivers, and customers. This Privacy Policy explains what personal information we collect, how we use and share it, the choices available to you, and how to contact us about privacy questions.
We collect and use personal information to operate the website, deliver purchases, provide Parent Club communications, respond to requests, improve our services, protect our users, and comply with applicable law. We do not use this website to provide individualized medical care.
This Privacy Policy applies when you visit Pediatric Parent Guide, purchase or download a Parent Guide, join the Parent Club, subscribe to emails, submit a form, communicate with us, or otherwise interact with our website, products, and related services.
This policy does not govern the independent privacy practices of third-party websites or services that we do not control. Those services may provide their own privacy notices and choices.
Depending on how you use the website, you may provide:
When you use the website, we and our service providers may automatically collect information such as:
We may receive information from Shopify, Klaviyo, payment processors, analytics providers, advertising or social-media platforms, fraud prevention providers, and other vendors that help us operate the website and communicate with users.
| Category | Examples | Primary purposes |
|---|---|---|
| Identifiers | Name, email, telephone number, postal address, account or device identifiers | Orders, communication, support, Parent Club enrollment, security, and legal compliance |
| Commercial information | Products viewed or purchased, order history, transaction details | Processing purchases, delivering digital products, support, recordkeeping, and service improvement |
| Internet and device activity | IP address, browser, device, pages visited, interactions, cookies, and referring information | Website operation, analytics, personalization, security, and—where enabled—advertising measurement |
| Communications and submissions | Contact-form messages, reviews, feedback, testimonials, support requests | Responding to you, resolving concerns, improving services, and publishing content with appropriate permission |
| Inferences and preferences | Likely interests based on content, purchases, or email engagement | Personalizing content and communications, measuring engagement, and improving relevance |
We may use personal information to:
When you join the Parent Club, subscribe to updates, or otherwise consent to marketing communications, your contact information and engagement information may be processed through Klaviyo or another email service provider.
We may use this information to send pediatric education, Parent Club updates, new articles, reminders, product information, and other communications consistent with the choice you made when signing up.
You may unsubscribe from marketing emails at any time by selecting the unsubscribe link in an email. We may still send transactional, account, purchase, security, or legally required messages when appropriate.
Where required, we seek appropriate consent before sending marketing communications and may retain records of consent, including the date, source, and language presented.
Our store is hosted on Shopify. Shopify may process personal information to provide storefront, checkout, order-management, fraud-prevention, payment, and related platform services.
Payment card information is generally collected and processed by Shopify Payments or another authorized payment processor rather than being stored directly by Pediatric Parent Guide.
Shopify and payment providers may process information under their own privacy notices in addition to acting as service providers for our store.
We and our service providers may use cookies, pixels, software development kits, local storage, and similar technologies to operate the website, remember preferences, understand website use, maintain security, measure communications, and—where enabled—support advertising or campaign measurement.
Depending on your location and our enabled settings, you may be shown a cookie banner or privacy-preferences tool that allows you to accept, reject, or manage certain non-essential technologies.
You may also adjust browser settings to limit cookies. Blocking necessary cookies may prevent parts of the website or checkout from functioning correctly.
We may use analytics services to understand traffic, engagement, conversions, and the performance of website content and marketing. If advertising or remarketing services are enabled, information about website activity may also be used to measure or personalize advertising as permitted by law.
We do not sell personal information in exchange for money. Some privacy laws may define certain disclosures involving analytics, advertising, or cross-context behavioral advertising as a “sale,” “sharing,” or “targeted advertising,” even when no money is exchanged.
Where applicable, you may use the website’s cookie controls, data-sharing opt-out page, or legally recognized browser-based preference signal to exercise available choices.
We may disclose information to:
We seek to limit disclosures to information reasonably necessary for the relevant purpose.
Pediatric Parent Guide is designed for parents, caregivers, and adults. It is not directed to children under 13, and children under 13 should not submit personal information through the website.
We do not knowingly collect personal information online directly from a child under 13 without the authorization required by applicable law. If you believe a child under 13 has submitted personal information to us, please contact us so we can review and, where appropriate, delete it.
Parents and caregivers should not submit a child’s name, photograph, precise location, medical details, or other identifying information through general forms, reviews, email, or social media unless they understand the privacy implications and are legally authorized to do so.
Pediatric Parent Guide is an educational website and is not intended to receive medical records, urgent medical requests, or detailed information for individualized diagnosis or treatment.
Do not submit confidential, urgent, or sensitive medical information through newsletter forms, Parent Club forms, ordinary email, general contact forms, reviews, or social-media messages.
Submission through these channels does not create a physician-patient relationship and does not guarantee physician review, clinical follow-up, privacy, security, diagnosis, or treatment.
We retain personal information for as long as reasonably necessary to provide services, fulfill purchases, maintain business and tax records, manage subscriptions, resolve disputes, enforce agreements, protect security, and comply with legal obligations.
Retention periods vary according to the type of information, the purpose for collection, legal requirements, and whether the information remains necessary for legitimate business operations.
When information is no longer reasonably required, we may delete, de-identify, or aggregate it, subject to legal and technical limitations.
We use reasonable administrative, technical, and organizational safeguards intended to protect personal information. These measures may include access controls, account-security practices, secure service providers, and monitoring for suspicious activity.
No method of transmission or storage is completely secure. We cannot guarantee absolute security, and you should use care when submitting information online.
Depending on where you live and subject to legal exceptions, you may have rights to:
To submit a request, use the Contact Us page or any privacy-request tool made available through the website. We may need to verify your identity and authority before fulfilling a request. Authorized agents may submit requests where permitted by law, subject to verification.
We will respond within the timeframe required by applicable law. Certain information may be exempt from a request, including information needed to complete transactions, prevent fraud, comply with legal obligations, protect rights, or maintain necessary records.
You may opt out of marketing emails using the unsubscribe link in each message. You may also contact us to update communication preferences.
Opting out of marketing does not prevent us from sending non-promotional communications regarding purchases, account activity, security, policy updates, or requests you initiate.
Pediatric Parent Guide is based in the United States. If you access the website from another country, your information may be transferred to, stored in, or processed in the United States and other countries where our service providers operate.
Privacy laws in those locations may differ from the laws where you live. Where required, service providers may use recognized transfer mechanisms and contractual protections for international data transfers.
The website may link to or display content from third-party websites, video platforms, social networks, retailers, applications, or other services. Those parties may collect information directly from you under their own privacy policies.
We encourage you to review the privacy practices of third parties before providing personal information or using their services.
We may update this Privacy Policy to reflect changes in our practices, services, technology, legal obligations, or other circumstances.
The revised policy becomes effective when posted unless a different date is stated. The “Last updated” date below identifies the current version.
Questions, concerns, or privacy requests may be submitted through our Contact Us page.
Please do not use general contact channels for urgent medical concerns, emergency assistance, diagnosis, treatment, or individualized medical advice.
We appreciate the trust you place in Pediatric Parent Guide and are committed to handling personal information with care, transparency, and respect.
Last updated: July 2026
